Not every one of spare sections were made equal.
Hyundai Motors America launched a campaign this week to remind customers that the difference between the carmaker’s sections and imposters could be the difference between life and death.
In a dramatic video (below), Hyundai shows two videos side-by-adverse along with the very first demonstrating a Hyundai supplied alternative airbag discharging and safely stopping a crash test dummy from smashing in to the steering wheel throughout a simulated accident and a counterfeit airbag discharging, the deflated bag covering itself about the dummy’s head as opposed to inflating as the dummy smashes in to the steering wheel.
The message is clear: Don’t be a dummy.
This is simply the very first video Hyundai strategies to launch throughout the campaign made to tackle counterfeit, aftermarket, salvaged and recycled sections that are sometimes used to repair a vehicle.
“The target of campaign is to educate consumers on their rights,” said Hyundai spokesman Miles Johnson. “In the majority of cases customers have actually the ideal to opt for the collision repair focus where their car will certainly be repaired.”
Owners are encouraged to inspect along with their insurance provider to make it clear they just want original manufacturer alternative parts, and if their policy does not offer that, they need to ask for a rider on the policy. Specifically, the need to consider their policy to notice if uses the words “adore kind and quality parts”, which means the alternative sections do not have actually to be gained by Hyundai.
Currently, there are no companies authorized to make sections for Hyundai vehicles, except Hyundai.
Using counterfeit sections might spare people cash up front however it could cost them severely down the road. It could void a car’s warranty, too as hurt a car’s residual value as soon as an owner goes to sell it.
“Counterfeit Hyundai sections have actually been a growing problem over the last 30 years,” said Frank Ferrara, executive vice president, customer satisfaction, Hyundai Motor America, in a press release. “The a lot more people that already know the dangers behind using non-Hyundai components and notice the rewards of purchasing original parts, the much less most likely they are to suffer significant consequences and gone value on their car.”
Indeed, copied sections will certainly cost much less since the companies making them have actually done none of the engineering job the original carmaker did to build them. however that savings might consist of the lack of durability testing or others checks the carmakers have actually done to guarantee a section functions properly.
Hyundai is functioning along with its dealers and authorized repair shops to guarantee they usage Hyundai alternative parts, also functioning Assured Performance Network, a not-for-profit company, that ensures shops usage real alternative parts.
This problem is not simply Hyundai’s. simply regarding every carmaker feeds an aftermarket industry that produces sections that might job on a vehicle.
The U.S. Federal Trade Commission estimates that counterfeit sections cost carmakers $12 billion across the globe annually and $3 billion in the U.S., Hyundai specified in its release.
While this routine was made exclusively by Hyundai, the Korean-based carmaker continues to job along with others carmakers addressing the collision repair industry and the Automotive Anti-Counterfeiting Council.